{"id":15763,"date":"2025-12-05T12:07:04","date_gmt":"2025-12-05T11:07:04","guid":{"rendered":"https:\/\/olympicfruit.com\/?p=15763"},"modified":"2025-12-05T12:14:12","modified_gmt":"2025-12-05T11:14:12","slug":"freshpride-en-olympic-fruit-bundelen-europese-activiteiten","status":"publish","type":"post","link":"https:\/\/olympicfruit.com\/nl\/freshpride-en-olympic-fruit-bundelen-europese-activiteiten\/","title":{"rendered":"Freshpride en Olympic Fruit bundelen Europese activiteiten"},"content":{"rendered":"\t\t
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Barendrecht, 5 december 2025<\/span> <\/span><\/em><\/p>

Fruitful Ventures brengt haar Europese handelsactiviteiten samen onder \u00e9\u00e9n vlag. Per 1 januari 2026 <\/span>gaan de Europa-activiteiten van Freshpride<\/span> over naar Olympic Fruit. Daarmee <\/span>specialiseert Freshpride zich volledig in Azi\u00eb, het Midden-Oosten en andere verre markten, terwijl Olympic Fruit haar expertise in Europa verder uitbouwt.<\/span> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u201cDe keuze om onze Europese klanten vanuit \u00e9\u00e9n gespecialiseerd team te bedienen, is een logische stap,\u201d zegt Dick Donker, commercieel manager van Freshpride.. Tot nu toe waren beide bedrijven actief in Europa: <\/span>Freshpride vooral in Zuidoost-Europa, Olympic Fruit met de nadruk op Noordwest-Europa. \u201cMet deze stap kunnen we krachten bundelen en de expertise van beide bedrijven nog verder uitbouwen.\u201d <\/span><\/span> <\/span><\/p>

Freshpride kan door deze stap haar positie op verre markten verder versterken. \u201cDit doen we vanuit eigen in- en verkoopkantoren in Nederland, Servi\u00eb, Zuid-Afrika en Singapore. Dankzij onze lokale aanwezigheid en collega\u2019s die de markt door en door kennen, kunnen we klanten daar uitstekend bedienen. We willen die positie de komende jaren verder versterken.\u201d aldus Dick Donker. <\/span> <\/span><\/p>

Ook Rob Bras, commercieel manager van Olympic Fruit, ziet het als een natuurlijke stap: \u201cWij opereren al bijna 25 jaar in de Europese markt. Die ervaring maakt dat we deze stap met vertrouwen zetten.\u201d<\/span> <\/span><\/p>

Voor klanten verandert er weinig: de meeste contactpersonen blijven gelijk; alleen de bedrijfsnaam wijzigt naar Olympic Fruit. In de nieuwe organisatiestructuur van Olympic Fruit neemt Dick Donker de leiding over het samengevoegde trade-\/groothandelsteam, terwijl Rob Bras verantwoordelijk blijft voor de overige afdelingen en de algemene leiding houdt. <\/span> <\/span><\/p>

De verantwoordelijkheid voor Freshpride wordt overgedragen aan Christian Schouten. Christian is binnen Fruitful Ventures al verantwoordelijk voor Hoofdman-Roodzant en verbreedt nu zijn portefeuille met de markten Midden-Oosten en Verre Oosten. <\/span> <\/span><\/p>

De samenwerking voelt voor alle partijen vertrouwd. \u201cWe werken al jaren op dezelfde locatie in Barendrecht en zoeken elkaar vaak op,\u201d zegt Dick. \u201cDat is echt de kracht van onze groep: iedereen heeft zijn eigen expertise, maar samen bedienen we de markt beter en groeien we sneller.\u201d <\/span> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Fruitful Ventures brengt haar Europese handelsactiviteiten samen onder \u00e9\u00e9n vlag. Per 1 januari 2026 gaan de Europa-activiteiten van Freshpride over naar Olympic Fruit. <\/p>\n","protected":false},"author":6,"featured_media":15755,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nFreshpride en Olympic Fruit bundelen Europese activiteiten<\/title>\n<meta name=\"description\" content=\"Per 1 januari 2026 gaan de Europa-activiteiten van Freshpride over naar Olympic Fruit. 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